Tech/SaaS September 22, 2025

TikTok is tagging videos from Gaza with TikTok Shop products

Mia Sato
3 views

In a video from a Turkish broadcaster, a Palestinian woman walks among the rubble, wailing. "Where are my three daughters, my husband, and my cousin?" She went out to get flour, she says, and came back to find her home collapsed, her family apparently trapped inside. Hit pause on the clip and something strange happens: a prompt reading "Find Similar" pops up. When a viewer clicks the prompt, TikTok automatically pulls videos that look visually close to the footage of the woman - and more disturbingly, it suggests products on TikTok Shop that look like what she is wearing in the video. Among the products suggested are a "Dubai Middle East T … Read the full story at The Verge.

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